---
title: "The blogsphere generosity wave - Viral Marketing"
url: "https://osherove.com/blog/2004/4/29/the-blogsphere-generosity-wave-viral-marketing.md"
canonical: "https://osherove.com/blog/2004/4/29/the-blogsphere-generosity-wave-viral-marketing.html"
published: "2004-04-29T22:21:00"
updated: "2004-04-29T22:21:00"
tags: ["Blogging"]
author: "Roy Osherove"
description: "Mike Schnikel is handing out free XDN subscriptions to .Net bloggers. He also donated some for my Add-in contest so that makes him a pretty cool guy, and a pretty good marketer too. The cool thing for me is that his…"
usage: "Licensed under CC BY 4.0 — reuse, quote and adapt with attribution (Roy Osherove, link to the original page)."
license: "https://creativecommons.org/licenses/by/4.0/"
---

# The blogsphere generosity wave - Viral Marketing

By Roy Osherove April 29, 2004 In [Blogging](https://osherove.com/blog/category/blogging)

**Historical article** · Originally published April 29, 2004; technical details may be outdated.

Mike Schnikel is handing out free XDN subscriptions to .Net bloggers. He also donated some for [my Add-in contest](http://weblogs.asp.net/rosherove/archive/2004/04/21/117663.aspx) so that makes him a pretty cool guy, and a pretty good marketer too. The cool thing for me is that his latest generosity binge seems to have been inspired by [one of my posts about viral marketing](http://weblogs.asp.net/rosherove/archive/2004/04/23/118547.aspx). Feel free to thank me with beer ;)

**FREE [XDN](http://blogs.xtras.net/mikes/ct.ashx?id=2650d93d-0994-4f74-ae52-900173d03ebd&url=http%3a%2f%2fwww.xtras.net%2fxdn) Professional for .NET Bloggers during May 2004**
_[Mike Schinkel](http://blogs.xtras.net/mikes/), president of [Xtras.Net](http://blogs.xtras.net/mikes/ct.ashx?id=2650d93d-0994-4f74-ae52-900173d03ebd&url=http%3a%2f%2fwww.xtras.net%2f), made [an offer](http://blogs.xtras.net/mikes/PermaLink,guid,2650d93d-0994-4f74-ae52-900173d03ebd.aspx) on his [personal blog](http://blogs.xtras.net/mikes/) of a free [XDN](http://blogs.xtras.net/mikes/ct.ashx?id=2650d93d-0994-4f74-ae52-900173d03ebd&url=http%3a%2f%2fwww.xtras.net%2fxdn) Professional membership (_[_http://www.xtras.net/xdn_](http://www.xtras.net/xdn)_) during the month of May 2004 for anyone that blogs about .NET frequently. If you are a .NET blogger, see [Mike's post](http://blogs.xtras.net/mikes/PermaLink,guid,2650d93d-0994-4f74-ae52-900173d03ebd.aspx) for how to get your free [XDN](http://blogs.xtras.net/mikes/ct.ashx?id=2650d93d-0994-4f74-ae52-900173d03ebd&url=http%3a%2f%2fwww.xtras.net%2fxdn) membership._

## More in Blogging

[All posts in Blogging](https://osherove.com/blog/category/blogging)

- May 3, 2004

    ### [Going to Tech-Ed. See you there?](https://osherove.com/blog/2004/5/3/going-to-tech-ed-see-you-there.html)

- May 3, 2004

    ### [Another Israeli .Net blogger joins the bunch](https://osherove.com/blog/2004/5/3/another-israeli-net-blogger-joins-the-bunch.html)

- Apr 29, 2004

    ### [Early & Adopter relocated](https://osherove.com/blog/2004/4/29/early-amp-adopter-relocated.html)

- Apr 20, 2004

    ### [Hardcore XML blog](https://osherove.com/blog/2004/4/20/hardcore-xml-blog.html)


---

## About the author

**Roy Osherove**: Senior Solutions Architect at AWS working on AI for production and AI-driven development; author of The Art of Unit Testing and Elastic Leadership, with about 20 years of consulting and training on unit testing, TDD, team leadership and continuous delivery.

### Sites

- [RobotPaper](https://robotpaper.ai/): This blog: AI patterns and anti-patterns, AI and coding agents, and engineering leadership.
- [osherove.com](https://osherove.com): Roy's personal site. Author of The Art of Unit Testing and Elastic Leadership; consulting and training on unit testing, TDD, team leadership and continuous delivery, plus about 20 years of blog posts.
- [The Art of Unit Testing](https://www.artofunittesting.com): The Art of Unit Testing, 3rd Edition (Manning): readable, maintainable, trustworthy unit tests, plus TDD workshops in C#, JavaScript, Java and Kotlin.
- [5whys.com](https://www.5whys.com): Roy's writing on software team leadership: self-organizing teams, surviving chaos, learning mode and the Elastic Leadership model.
- [Pipeline Driven](https://pipelinedriven.org): Continuous delivery and DevOps practices: build patterns, pipeline-friendly testing, DevOps metrics and enterprise DevOps.
- [Elastic Leadership](https://www.elasticleadership.com): Elastic Leadership, Roy's framework for software team leaders (survival, learning and self-organizing modes).

### Social

- X: https://x.com/royosherove
- LinkedIn: https://www.linkedin.com/in/osherove/

### Contact

- Contact form: https://forms.gle/jQSx5KoXvrVA1JCK7

### License

Licensed under CC BY 4.0 — reuse, quote and adapt with attribution (Roy Osherove, link to the original page). License: https://creativecommons.org/licenses/by/4.0/